How to prepare an effective loyalty program?

A loyalty program, whether B2B or B2C not only boosts sales, but also helps build a relationship between the brand, the distribution channel and the consumer. It is an extremely important tool in building a long-term strategy.

In order for a loyalty program to actually be an effective tool, it must be approached comprehensively, the following elements are important:

  • Analysis of customer needs and goals
  • Accurate definition of the target group – Participants of the loyalty program
  • Matching the right tools and action strategies
  • Graphic creation
  • Regulations
  • Implementation
  • Ongoing service
  • Logistics
  • Reporting of results, analysis and recommendations for action

In handling loyalty programs, we use modern technologies and tools, which we develop all the time. As a result, we are able to offer you unique solutions tailored to your needs!

PWA

Progressive Web App is a new technology backed by Google. A PWA is a web application that uses modern web capabilities to provide users with an experience similar to a dedicated mobile app. It launches like a regular website, and also works offline like a native app.

VPN data exchange

Integration with sales systems and VPN data exchange allows for full automation and live point accrual.

Self-invoicing

Our self-invoicing module issues invoices in the name of and on behalf of the program participant. It is combined with a mailing module for sending out documents in bulk. It also supports bank bulk payments and accounting programs (Automatic posting). The module also verifies taxpayers on VAT white lists.

OCR for document reading

The OCR tool has its uses in digitizing invoices and receipts. With this you will enter all paper documents into the program!
It is a very innovative solution using a proprietary neural network algorithm for learning and content recognition.

E-commerce integration

Modern technological solution that allows full integration with e-commerce stores - suppliers of rewards. Solves the hassle of rewards availability, storage and logistics. Allows you to offer tens of thousands of rewards in your program.

Contract signing system

Our signing system allows you to sign individual terms and conditions of business agreements with partners participating in the loyalty program in bulk. It is available in remote , hybrid and desktop modes. It retrieves company data based on CSO information and verifies account numbers on the white list of VAT taxpayers.

Reward Consierge

We make loyalty program participants' dreams come true. The participant himself chooses what he wants to get, and we realize it. A very attractive form of offering prizes in loyalty programs, which is very popular in the actions we carry out for our customers. Participants value this form because of the unlimited choice of rewards they want to receive. Our reward concierge is at your service.

Exposure verification

A module that is able to easily and quickly recognize the products of a particular brand , located at the point of sale. Based on the analysis of the photo from the shelf, the system verifies the presence of your product in the POS, charging points or approving the designated target.

Examples of our implementations