The lottery began on March 1st and will end on April 17th. UNIQUE ONE is responsible for the organization of the lottery, service, and preparation of KV and POS materials.
The main goalof the Nestlé FITNESS brand is to promote a healthy lifestyle and a balanced diet. Lottery has an instant-win character, meaning the player immediately learns if he has won. In order to participate in the lottery you have to buy a Nestlé FITNESS promotional package, which contains a unique code, printed inside the package. Then enter your code at www.nestlecereals.com/fitnesspromotion to see if you've won. Lottery prizes are Runtastic activity monitoring bands.
The lottery is nationwide and is supported by an advertising campaign using Action on TV, on Facebook and Instagram.